Our mission is to drive sustainable demand for British wool in order to maximise returns for our members.

Rowan: why we love British wool

British Wool talks to David MacLeod, Brand Manager at Rowan, to find out why British wool is the essential ingredient in the Moordale range. 

Tell us about the history of Rowan and the thinking behind the business.

The name Rowan was inspired by the beautiful shrubs lining the banks of the river Holme in West Yorkshire, an area famous for textile heritage and tradition.

We started out manufacturing weaving kits, which we sold all around the world. Since then, we’ve developed the brand and product range using the influences of traditional colourwork and British photography. Today, we work with leading designers to create our seasonal pattern collections, and offer a selection of high quality yarns, which can be combined to create everything from heritage and timeless pieces to modern and fashion reflective knitwear.

We love working with natural fibres and we’re very proud of our 100% British product range.

Tell us about the Rowan Moordale range.

Moordale was developed specifically to support the fantastic local wool industry in West Yorkshire. The whole range is sourced, spun and dyed locally, available in a stunning range of colours, from naturals through to brights. It’s a range that’s true to our roots, and reinforces the values of our business.

Why did you choose British wool for the Moordale range?

British wool takes colour exceptionally well, and its natural texture produces a beautiful marled effect in the finished yarn. We use Bluefaced Leicester in Moordale, which is soft and comfortable next to the skin and also drapes well.

What’s the best knitting project you’ve seen created with Rowan yarns?

This is a tough one – there are so many amazing pieces to choose from! But it has to be Kaffe Fassett’s Long Leaf Coat. This illustrates real diversity in knit, marrying beautiful autumnal colours with incredible technique.

For more information, and to find your local Rowan Yarn stockist, visit

Back to Blogs
Rowan: why we love British wool Rowan Moordale - available in a beautiful range of colours
Kaffe Fassett’s Long Leaf Coat - created using a variety of Rowan Yarns Kaffe Fassett’s Long Leaf Coat - created using a variety of Rowan Yarns