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Carpets

Of all the wool grown in the world, British wool in particular meets the most rigorous demands of manufacturers and consumers alike.


  • It is of LOW LUSTRE, HIGHLY CRIMPED and prized as having more BULK and RESILIENCE than most other carpet wool.
  • It is EASILY MAINTAINED, RESISTS SOILING, repels surface spills and responds well to cleaning.
  • It is SAFE, NON SLIP and NATURALLY FIRE RESISTANT.
  • It REPRODUCES COLOUR well and ensures the very best clarity and definition of design.
  • It is ecologically advantageous, GROWN NATURALLY from a RENEWABLE SOURCE and completely RECYCLABLE and BIODEGRADABLE.
  • It promotes COMFORT and WELL BEING, with insulation properties, which reduce noise, heat loss, condensation and improves indoor air quality.

British wool makes a better carpet... Naturally.

British Wool Promotion

Raising awareness amongst consumers about the unique benefits offered by the fibre.

Since its launch in 2010, The Campaign for Wool has influenced a new demand for wool on an international scale, and it’s efforts have seen an outstanding threefold increase in the price farmers receive for their wool.

Get Involved Read More