Sheep & CountrysideWoolWoolRoom bed

The Flooring Show

Helping you communicate the benefits of British wool…

At British Wool we understand how hard brands have to work to grab consumers' attention in competitive retail environments. That's why we're supporting manufacturers and retailers with a striking range of merchandising and displays designed to clearly communicate the benefits of buying British wool.

Visit the British Wool stand to meet our team and discover more about our extensive range of support materials and our new licensee scheme.

…and celebrating the best in class at The Wool Carpet & Rug Awards 2019

Join us at our annual event designed to recognise excellence in wool carpet and rug manufacture, held as part of The Flooring Show.

Sponsored by Campaign for Wool, in association with British Wool, the awards aim to promote the many benefits of wool flooring to a wide and varied audience. Categories are sponsored by well-known consumer publications, providing further opportunities for your brand to reach consumers through print, online and social media.

The awards ceremony will be held on Monday 16th September 2019. For further information, email

For further information about the British Wool stand please contact the Marketing team -

Back to News & Events
The Flooring Show British Wool has an extensive range of support materials on offer