Our mission is to drive sustainable demand for British wool in order to maximise returns for our members.


Gwion Lloyd Evans

Where are you from?

Grugor Isaf, Bylchau, North Wales

Details of your farm/shearing business

Farm at home on the family farm, and I go out shearing in the summer.

My personal and professional achievements

Won a few open competitions around the UK.

How long have you been farming?

Always been on the farm and started shearing at the age of 12.

Why farming?

I wouldn't want to do anything else.

Proudest moment in shearing/wool handling

Winning the world machine individual and team at the Royal Highland.

Why did you want to be a British Wool ambassador?

Try to inspire the next generation to keep the industry strong.

Who has been your inspiration?

Most of the shearers I've worked with or for.