Jim farms over 1700 acres of LFA in Langholm Dumfriesshire, running a flock of 950 South Country Cheviots and 50 Texel’s, along with 100 Galloway cows. Over the past few years, Jim has bought white bred Shorthorn bulls and also sells both blue grey and Galloway heifers and steers. Jim breeds his own female replacements, both sheep and cattle, then sells his pedigree Cheviot Rams at the annual SCC sale in October.

The Becks, Langholm, Dumfriesshire, DG13 0LP

Tel: 01387 380457
Mob: 07834 034779
Email: [email protected]

Farming in partnership with his two brothers, Brendan runs around 950 breeding ewes, including Mules and Romney’s, as well as 90 suckler cows on over 600 acres of grazing land. As well as being an active member of the UFU’s Beef and lamb committee, Brendan is also a member of the BISCA executive committee and a senior shearing judge as well as an advanced shearer in his own right.

185 Magheralane Road, Co Antrim, BT41 2PH

Mob:     07831 669669
Email:   [email protected]

English South Western

Alan, farms 900 New Zealand Romneys and 80 cows in Sibudry in East Devon. He has psent 25 years as a shearing contractorcovering Devon and West Dorest as well as spending time shearing in New Zealand and Australia. Alan is also the senior shearing instructor for Southern England, a role he had held for 30 years and a past Chairman of the National Sheep Association in the South West.

Home Farm, Sidbury, Sidmouth, Devon, EX10 0QE

Tel: 01395 597836   Mob: 07976 624611
Email: [email protected]

English Northern

Carl farms 400 acres (mainly tenanted) of Severely Disadvantaged land in Teesdale, Durham. His farm runs Limousin and Beef Shorthorn suckler cows, along with Swaledale ewes (pure-bred and crossed), Bluefaced Leicesters and North of England Mule Ewes.

Pikestone, Woodland, Bishop Auckland, Co Durham DL13 5RT

Tel: 01833 631318
Email: [email protected]

David is a senior finance executive with over 30 years’ experience across dairy, food, and agriculture, working at Board level in businesses ranging from start-ups to multinationals across the UK and Northern Europe. A Fellow of the Institute of Chartered Accountants in England and Wales (ICAEW), he brings deep expertise in finance, strategy, and business development.

His experience spans the full supply chain, from behind the farmgate through to production and final product sales. He has also led numerous M&A, financing, and commercial projects, including Milk Link’s merger with Arla amba.

Welsh Southern

John runs a beef and sheep farm in partnership with his wife Audrey, and son Bleddyn. The family’s flock of 700 sheep include Beulah, Tregaron Welsh and Aberfield X. John is a past chairman of Ceredigion NFU and currently a county representative on NFU Wales Rural Affairs Board.

Blaenglowon Fawr, Talgarreg, Llandysul, Ceredigion, SA44 4EX

Tel: 01559 364869 Mob: 07816 857504

Jo joined the board on 1st March 2024. A Senior Brand Marketing leader, Board Advisor, and brand strategy transformation expert. With over 20+ years’ experience delivering creative global and UK brand strategies for companies including Virgin, Peloton, Fat Face, Wiggle and various British lifestyle and beauty brands. She also holds a NED role for a Marketing Research company delivering insights in the metaverse.

With family & friends in the Farming community she’s grown up with a keen interest & admiration for farmers. Based on the South Coast, any downtime you’ll find Jo outdoors – donning wellies to walk her lab, mud splattered cycling the South Downs, or salty enjoying being in/on the Solent!

Email: [email protected]

English Southern

Penny farms 1500 NZ Romneys with her two sons in Herefordshire. She is very keen to help educate the next generation and is an Ambassador for the NFU Schools Program. Penny has a strong understanding and experience of the Textile Industry that began as a Textile Student at Leeds University.

Hill Farm, Llanigon, Hay-on-wye, Hereford, HR3 5RH

Tel: 01497 820304  Mob:07966 351563

Email: [email protected]

Susan’s career spans end-to-end value chains (design, raw materials, production, customer focus and margin delivery) and executive leadership roles in UK brands and retailers ( including Charles Tyrwhitt, Hobbs, Selfridges). She now focuses on supporting organisation to improve on their sustainability in ways which are also aligned with their brand values, missions and financial goals.

In addition to holding Chartered Professional status with the Chartered Institute of Procurement and Supply. Susan is also a Non-Executive Director of a Social Enterprise

Joining British Wool as an Independent NED. Susan brings her expertise in brand, customer, employee engagement and commercial focus to the responsibility of ensuring that all decisions are taken with the best long-term interests of the Members.

Email:

Scottish Northern

Rosie is crofting alongside her partner Henry. They have a flock of Cheviot ewes and Belted Galloway cows. Rosie has extensive shepherding knowledge and experience and in 2023 became the World Wool Handling Champion, an achievement that reflects both her skills and dedication to the craft.

Rosie, previously worked with British Wool as a field officer and depot worker, and more recently as a Brand Ambassador.