Press Releases
Wool Month: Amplifying the Wool Message 1 October 2024 This week marks the start of Wool Month 2024. With more activity than ever before, it is hoped the events will help to amplify the wool message to consumers and drive new demand for British wool. Read
Wool prices show encouraging growth 23 September 2024 British Wool has confirmed a strengthened market for wool with prices at their highest levels for four years.
Since the start of the season, British Wool’s auction prices have increased by 20% which equates to an average improvement of 17p per kilo. This equates to approximately 40p per fleece. Read
Shaun the Sheep loves wool 11 September 2024 Shaun the Sheep returns as ‘ambaaa-ssador’ for British Wool and The Campaign for Wool as part of a collaborative promotional campaign to help educate and promote wool flooring as sustainable and good for the planet. Read
Una shears 517 to achieve new World Record 9 August 2024 Una Cameron, who is the only woman to qualify in the top 30 at the coveted Golden Shears in Masterton, New Zealand has smashed a World record Read
Staffordshire shearer sets a new World shearing record 5 August 2024 Nick Greaves was top of the world on Saturday after achieving his dream by setting a new World Shearing Record Read
Scottish female sheep shearer World Record attempt 26 July 2024 Since announcing last August that she was going to attempt a world record, Scottish female sheep shearer Una Cameron has been on a strict exercise and dietary regime under the guidance of personal trainer Matt Luxton, who has trained over ten World Shearing record holders. Read